The International Housewares Representatives Association exists only for you...to further the function and professionalism of housewares representatives individually and as a group...and to advance and promote the benefits of multiple-line selling. Its responsiveness to member needs make it among the most progressive not-for-profit trade associations in the world.

IHRA Promotes...
IHRA "promotes the function" so both manufacturers and customers know the benefits of selling through and buying from field sales professionals.

IHRA Protects...
IHRA vigilantly safeguards your interests in Washington, in state capitols and in the industry's corridors of power. And, IHRA safeguards your success by being a resource for representatives' legal rights information and guidance.

IHRA Improves...
IHRA offers continuing education programs, publications and priceless opportunities for peer and principal interface.

Belonging to IHRA makes you part of an ever-growing network of member firms. As you get to know your fellow representatives, you benefit from their recommendations to suppliers, still one of the most potent methods of learning of representation opportunities. You will also make valuable contacts when you participate in IHRA marketing programs with suppliers.